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Capitalize on user-generated content

Posted: Sat Jul 12, 2025 5:26 am
by badsha00313
The marketing world is no stranger to utilizing hashtags in contests and giveaways, but where most of these brand-heavy campaigns fall short is by not gathering the content into one place. (UGC) by importing hashtagged posts into a gallery that can be displayed on a webpage. This feature helps track campaign reach and encourages users to create content that aligns with your brand message.


By importing the posts into a gallery displayed on a landing page, you amplify the visual impact of the collected UGC and improve your contest's UX. Enabling voting in a gallery creates a better experience for the end user specific database by industry and makes winner selection a breeze for the campaign host.

Many marketers are an army of one, handling everything from strategy to creativity to copy and everything in between. Therefore, more technical aspects of running a contest or giveaway, such as incorporating security measures, should be considered. Preserve the integrity of your campaign by employing bot detection. By filtering out non-human interactions, you assure participants a fair competition and gain accurate metrics to better evaluate your ROI.

Online tools such as Google’s reCAPTCHA or Cloudflare Turnstile allow you to reduce bot interactions significantly while keeping the campaign’s interface friendly for human participants.